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Meaning of me-tooism

me-too•ism

Pronunciation: (mē't'iz-um), [key]
— n.
  1. the adopting of policies, methods, products, etc., similar or identical to those of a peer, rival, or competitor.
  2. the practice of making a product, offering a service, etc., that attempts to duplicate one that is established.
Random House Unabridged Dictionary, Copyright © 1997, by Random House, Inc., on Infoplease.