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Meaning of boosterism

boost•er•ism

Pronunciation: (b'stu-riz"um), [key]
— n.
  1. the action or policy of enthusiastically promoting something, as a city, product, or way of life: boosterism about the latest world's fair.
Random House Unabridged Dictionary, Copyright © 1997, by Random House, Inc., on Infoplease.