Valentine's Day by the Numbers

Updated January 25, 2022 | Infoplease Staff

From the U.S. Census Bureau

Find fun facts about Valentine's Day—a holiday centuries old that celebrates love—from who sent the first valentine to how many Americans send love messages today.

Source: U.S. Census Bureau



Number of U.S. establishments that manufactured primarily nonchocolate confectionary products in 2014. These establishments employed 19,213 people. California led the nation in this category with 58 establishments.


Number of U.S. manufacturing establishments that produced primarily chocolate and cocoa products in 2014, employing 42,043 people. California led the nation with 151 of these establishments, followed by New York with 119.


Number of confectionery and nut stores in the United States in 2014.

$3.4 billion

The value of U.S. imports of chocolate and confectionery in 2015. Canada was the top source of U.S. chocolate imports that year with $1.3 billion.

$10.7 billion

The estimated value of nonchocolate confectionery product shipments for manufacturing establishments in 2016.

$16.1 billion

The estimated value of chocolate and confectionary product shipments for manufacturing establishments in 2016.



The number of florist establishments nationwide in 2016. These businesses employed 61,170 people.

$131 million

The value of imports of bouquet cut flowers and buds in February 2016. Of that, the value of imports of fresh cut roses was $72 million—the highest category of flowers.



The number of jewelry stores in the United States in 2016. Jewelry stores offer engagement, wedding and other rings to couples of all ages. In February 2016, these stores sold an estimated $2.6 billion in merchandise.

The merchandise at these locations could well have been produced at one of the nation's 2,143 jewelry and silverware manufacturing establishments.

$6.5 billion

The estimated value of jewelry and silverware products shipped for manufacturing establishments in the United States in 2016.

"Please Be Mine"

29.7 and 27.8 years

Median age at first marriage in 2015 for men and women, respectively.


The provisional rate of marriages per 1,000 people performed in Nevada during 2014. So many couples tie the knot in the Silver State that it ranked number one nationally in marriage rates. Hawaii ranked second with a marriage rate of 17.7.


The overall percentage of people 15 and older who reported being married, except those separated.

2.1 million

The provisional number of marriages that took place in the United States (excluding Georgia) in 2014. That breaks down to about 5,800 a day.

Giving Love a Second Chance


Among people 15 and older who have been married, the percentage of men and women who have been married twice as of 2015. About 5.4 have married three or more times. By comparison, 75.5 percent of people who have ever been married have made only one trip down the aisle.

Looking for Love


The number of dating service establishments nationwide as of 2012. These establishments, which include internet dating services, employed 2,348 people.

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