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Theodore Levitt Age: 81Harvard Business School professor and author who coined the term “globalization” in 1983. In a 1960 article for the Harvard Business Review, he argued that businesses lose customers and money because they too narrowly define the role of their companies. Died: Belmont, Mass., June 28, 2006Information Please® Database, © 2007 Pearson Education, Inc. All rights reserved.
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