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Meaning of hype

hype

Pronunciation: (hīp), [key]
— v., n. hyped, hyp•ing,
—v.t.
  1. to stimulate, excite, or agitate (usually fol. by up): She was hyped up at the thought of owning her own car.
  2. to create interest in by flamboyant or dramatic methods; promote or publicize showily: a promoter who knows how to hype a prizefight.
  3. to intensify (advertising, promotion, or publicity) by ingenious or questionable claims, methods, etc. (usually fol. by up).
  4. to trick; gull.
—n.
  1. exaggerated publicity; hoopla.
  2. an ingenious or questionable claim, method, etc., used in advertising, promotion, or publicity to intensify the effect.
  3. a swindle, deception, or trick.

hype

Pronunciation: (hīp), [key]
— n. Slang.
  1. a hypodermic needle.
  2. a drug addict, esp. one who uses a hypodermic needle.
Random House Unabridged Dictionary, Copyright © 1997, by Random House, Inc., on Infoplease.
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