What Your Car Color Says About You

Based on the DuPont Automotive rankings of most popular automotive colors in North America, here’s what Color Answer Book author Leatrice Eiseman says vehicles are revealing about their owners’ personalities:

  • Silver: Elegant, loves futuristic looks, cool
  • White: Fastidious
  • Vibrant Red: Sexy, speedy, high-energy and dynamic
  • Light to Mid-Blue: Cool, calm, faithful, quiet
  • Dark Blue: Credible, confident, dependable
  • Taupe/Light Brown: Timeless, basic and simple tastes
  • Black: Empowered, not easily manipulated, loves elegance, appreciates classics
  • Neutral Gray: Sober, corporate, practical, pragmatic
  • Dark Green: Traditional, trustworthy, well-balanced
  • Bright Yellow-Green: Trendy, whimsical, lively
  • Yellow Gold: Intelligent, warm, loves comfort and will pay for it
  • Sunshine Yellow: Sunny disposition, joyful and young at heart
  • Deep Brown: Down-to-earth, no-nonsense
  • Orange: Fun loving, talkative, fickle and trendy
  • Deep Purple: Creative, individualistic, original
Source: 2004 DuPont Automotive Color Popularity Report.

U.S. Seat Belt Use, 1998–2005TransportationMost Popular Car Colors, 2003–2005