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Sylvester “Pat” Weaver

Age: 93

innovative television executive who moved the medium away from relying on advertisers to produce their own shows. Instead, he convinced NBC to develop its own shows and sell commercial time to the advertisers. He created the Today show and Tonight for NBC. His daughter is the actress Sigourney Weaver.

Died: Santa Barbara, Calif., March 15, 2002

Lew WassermanR - ZMike Webster