Bryan, William Jennings (brī'un) [key], 1860–1925, American political leader, b. Salem, Ill. Although the nation consistently rejected him for the presidency, it eventually adopted many of the reforms he urged—the graduated federal income tax, popular election of senators, woman suffrage, public knowledge of newspaper ownership, prohibition, federally insured bank deposits, regulation of the stock market, pure food and drug laws, and several others.